The true and fair view in much Italian company is not applied in financial reporting. The company often applies a different principle which is affected by tax legislation. This “new” principle can be called: the “tax true and fiscally fair” principle. An empirical research I conducted in Italy has shown that Italian financial statements are “contaminated” by regulations that differ from accounting standards. In fact, many Italian financial statements are not prepared according to national and/or international accounting standards, but rather based on tax laws upon the occurrence of fiscal interference in the final financial statements assessments, the balance sheet and income statement can no longer be considered true and correct as they are influenced by regulations that have nothing to do with the determination of the valuations of the financial statements.

Journal of Finance and Marketing is a peer-reviewed, Open access scientific journal. Major topics covered in the journal include and not limited to Banking services, pension plans, insurance policies, saving schemes, product positioning, online services, customer profiling, loyalty plans, brand management, cross-selling products and services, financial innovations, Institutional banking and finance, Regulations affecting financial services marketing, Segmenting financial services

Our esteemed journal is looking forward for the upcoming issue (Volume4: Issue 1) for the upcoming year issue as all the authors are invited to submit their recent scientific work through manuscripts in the mode of Research/Case Reports/Case Studies/Reviews/Short Review/ Short Communications/Commentaries/Short Commentaries/Letters to Editor/ Image articles etc.,

A standard editorial manager system is utilized for manuscript submission, review, editorial processing and tracking which can be securely accessed by the authors, reviewers and editors for monitoring and tracking the article processing. Manuscripts can be uploaded online at Editorial Tracking System or as email attachment to finmark@alliedjournals.org

Thanks and Regards,                                          
Robert,
Editorial Manager,
Journal of Finance and Marketing,
Email: finmark@alliedjournals.org