Big Bank Marketers Obsess Over Grabbing Dwindling Audience Attention

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Big Bank Marketers Obsess Over Grabbing Dwindling Audience Attention

 

 

The Journal of Finance and Marketing is an open access peer-reviewed journal it reaches more number of readers with high quality research content based on Financial Marketing from marketing professionals across the globe, with implications from the leading Business schools, universities and research institutes. A two level peer review process is followed to ensure a good standard of the data/content. The journal is devoted to strengthen on-going research and also help students and professionals across the world by providing high quality research information.

The major topics covered in the journal include and not limited to Banking services, pension plans, insurance policies, saving schemes, product positioning, online services, customer profiling, loyalty plans, brand management, cross-selling products and services, financial innovations, Institutional banking and finance, Regulations affecting financial services marketing, Segmenting financial services, customer Wealth management, customer relationship management, customer profiling, targeting, distribution management, consumer finance, pooled investment funds, Investment finance, Portfolio management, Financial markets, Financial product innovation, Financial law etc.

Journal of Finance and Marketing is extremely privileged to have eminent people as an Editorial Board Members. Editors are responsible for monitoring and ensuring the fairness, timeliness, thoroughness, and civility of the peer-review editorial process.

Timely suggestion to the respective journals for covering relevant and significant topic by the Editor is essential for the growth of the journal.

 Journal Editorial Manager System is an online submission and review system, where authors can submit manuscripts and track their progress. Reviewers can download manuscripts and submit their opinions. Editors can manage the whole submission/review/revise/publish process. Publishers can see what manuscripts are in the pipeline awaiting publication. E-mail is sent automatically to concerned persons when significant events occur.

Currently, Journal is holding not only normal issues but also focusing on special issues. The purpose of special issues is to publish the most exciting research with respect to the subjects of Journal of Finance and Marketing and to disseminate the articles freely for research, teaching and reference purposes. Submit manuscript of your research articles or special issue articles online to review and editorial tracking system for quality and quick review processing. Contributors are welcome to publish Banking services, pension plans, insurance policies, saving schemes, product positioning, online services, customer profiling, loyalty plans, and brand management.

Journal uses online manuscript submission, review, and tracking systems for quality and quick review processing.

Journal of Finance and Marketing is published by Allied Academies. We Organize 3000+ Conferences across USA, Europe & Asia with support from 1000 more scientific societies and Publishes 700+ Open Access Journals which contains over 50000 eminent personalities, reputed scientists as editorial board members.

Regards,
David Cobb,
Journal Coordinator,
Journal of Finance and Marketing.